Birt 12 jan 2020
Click here cen.yt/functionemmachamberlain to get 20% off your custom formula from Function of Beauty. Available in the US, GB, EU, CA, AUS, NZ & more!!! Function of Beauty makes unique personalized hair care that is vegan and cruelty-free.
idk why i did this
✭ website: www.chamberlaincoffee.com
✭ instagram: chamberlaincoffee
✭ instagram: emmachamberlain
✭ twitter: emmachamberlain
✭ tik tok (lol): emmachamberlain
✭ snapchat: www.snapchat.com/emmachambie
✭ spotify: open.spotify.com/user/emmachambie
✭ shopemmachamberlain.com
✭ listen on SPOTIFY: bit.ly/StupidGeniusShow
✭ listen on APPLE PODCASTS: bit.ly/StupidGeniusPod
✭ or just search "Stupid Genius" on spotify, apple podcasts, or wherever else you get your podcasts...
-emma chamberlain


  • U know this video explained the whole 2020 actually. Emma wanted to warn us maybe idk .I love you Emma just know that.

  • Even if u didn't do anything on ur video I am pretty sure it still would be a lot of fun to watch.


  • did, did she say 10 mins? honey noo

  • heheee she’s bLoNdE nowwwww

  • Once she made the vid about this failing I came to put positivity on this vid and realized now it has 4M views. SUPPORT EMMA!!!!!!!!!

  • i understand you guys but... this wasn't content ❤️

    • This was content, since she’s funny, and makes me laugh, and she tried, she just didn’t dye it

    • @Sam Tang putting fail in the title suggests it’s going to turn out bad, not that she’s going to not do it at all in my opinion. and emma herself has said this isn’t good content lmfao :)

    • Well you should’ve clicked on the video if it said fail and not expect something to fail in the video?

    • "im gonna dye my hair... nevermind" and that's the video? sure it can be labeled as "content" but it sure as hell isn't good

    • hamberger 5731 this was content if you DONT like it deal with it

  • can someone explain to me why there are so many dislikes?

  • 0:35 omg any Harry Styles fans or directioners here? ;)

  • I love it says *fail* and were all still here

  • LMFAOOOO BOOMERS FOUND THIS. Why this has so much dislikes :(

  • This is so me... every time I try to bleach my hair, I stop myself

  • To all the people the disliked this video.......why? Emma fans stan w/me

  • Who’s here after quarantine started 7 months ago 👍🏼

  • This was uploaded on my birthday and when she said 2020 was gonna be good

  • We love emma no matter what

  • Hahahaha I love this video

  • Emma stay with the cute ass nails

  • y’all really bullied her cuz she didn’t dye her hair... she uploaded this to give y’all a laugh and people were mad lmao what

  • when she meant its the worst video its cuz this video was boring and she didnt do much. its not hate

  • I just can’t believe it’s been 7 months since this

  • you were the add to your own video 😭😭😭

  • Its the 50.000 dislikes for me

  • I don't understand why is this her worst video 🤷🏼‍♀️

  • Who’s wtf I just had a dejavú

  • why tf did ppl hate on her, she just did whatever she does best and that is hanging out with the camera, no pressure

  • u haters suck i love the woman, sorry i missed the meeting about your hate actually meaning anything. the fact people take the time out of their day to criticize is beyond me

  • I could watch a vid of Emma sneezing and I would be like wAoH this is content

  • Most of Emma’s videos have more then one million views

  • y’all really thought her dyeing a small section of hair on the back of her head would be more entertaining get over yourselves it’s her channel

  • anyone else get a bliss ad with emma in it before watching this video

  • literally when people click bait about someone like dying everyone’s like ➖👄➖👩‍🦯👩‍🦯

  • If you dont go through the comments and dislike all of the negativity on this video then pls never talk to me.

  • ignore them haters...so what if it didnt work....shez 19 and a human being....have some respect you lifeless...insensitive creatures. ly emma

  • The ad for this video was Emma

  • wtf 51k dislikes yall are straight rude just cuz her hair didnt dye properly

  • ❤❤❤❤❤❤❤

  • Ur a queen dont let anyone tell u differentttt

  • What did she do w the rest of the bleach, she only used a tiny bit and the rest is already mixed w the developer 🤦‍♀️

  • She should dye her hair blue once she gets tired of the blonde hair

  • Hehehehe

  • I haven’t seen her cats in so long

  • she got so heated lmao

  • I love Emma bc she’s real in front of the camera:) she doesn’t make us feel like we should be like her. So lysm Emma💕

  • Everyone who disliked this video is an actual a**hole. LOVE YOU EMMA!!!!!!

  • Convinced this caused 2020

  • Wtf is wrong? She literally uploaded a video and 50k dislikes, people need to calm down

    • Cause she didn’t do anything

  • To the ppl hating on this video because it was supposedly ‘bad’, maybe you should listen to Emma’s podcast about burnout, understand what she was going through at the time that this video was made, and then you can give her your opinion on this video. There is legit nothing wrong with this video. Some of yall don’t think and it shows 🙄

  • i fucking dyed my hair blonde and only my roots are. wtaf

  • i love emma

  • this was actually so funny idk y y'all r mad

  • Who's here from 2020 just looking back before corona?

  • Not a lot of people even knew the meaning of bored until now..... 2020 anyone

  • what did I just watch LMFAO that anti climax though

  • i dont understand all the hate

  • dude i was looking through all of her medias just to see her doing this but i did not found anything about it but after letting my mind to understand that she did not film a video but after 2 months i found the video so mad but so happy 😂😂😭😭😭❌

    • wait she did not 😬😬😬😬💔💔💔💔💔💔💔

  • i learned a lesson about adulting, know when to stop, so thanks 🥳

  • Emma tried she’s such a good human stop getting pissed the title said “FAIL” god

    • i literally started crying bc i love her so much and she is such an influential persona. all in all she deserves the best

  • Hol up so I watched all of this for u to bac out?

    • Girl it’s ten minutes, chill 🥱

    • it was a fail after all

  • Everyone: stop hating Me: where are the hate comment👁👄👁

  • pov: you're here from her other video trying to find the hate comments

  • "don't smile because it's over cry because it happened" THAT MADE ME DIEEEEEEE

  • I feel like were facetiming lol

  • ❤️❤️❤️

  • Me : *searching HATE comment*

  • when i saw the end like omggggggggggomgomgmggmoooooooom

  • Your here for Emma not for something else God so glad I found her during quarantine

  • *teehee*

    • @Brileyyy Brooksss congrats 🥳🥳🥳🥳😛😛

    • I figured out How to do a Bold comment

  • shoulda collabed with Brad Mondo

  • Emma deserves the love and fame she gets.

  • I wonder why this vid got so many dislikes. It was literally funny that she changed her mind the last moment and didn't end up dyeing.

  • life lessons, you can always withdraw consent

  • why is everyone hating on this video? Personally I thought it was a really fun video and even though she didn't die her hair I still enjoyed it. And I feel really bad for Emma because with all the hate from last year when she got more hate from this video she probably was feeling really down and not in a good state kudos to Emma for coping with it.

    • @Kristen O she literally made a video about how this was her most hated video for that reason and look at all the dislikes....

    • Kristen O there’s a lot people don’t like getting called out so their starting to chill

    • Fr there’s no hate comments whatchu on about

  • I love you Emma, you are my favorite youtuber and every video you make has me peeing my Pants of laughter. I have watched every single one. Your a big inspiration. Ily😊

  • I just watched the whole video and she didn’t even do it?

  • im watching this 4 months later and its not even that bad so why yall mad lol

  • Emma I’m so sorry people are so cruel you are so entertaining no matter what you are doing keep doing you hunny you are great. Please keep being you! Xxx

  • I subscribed from every fuckin phone in my house that’s how serious I am about you !

  • omg why is no one talking about her top, remember when in the beginning of her channel she would wear it all the time! so proud of how far she has come! ily emma! ( the tie dye one)

  • To everyone saying that there are no hate comments, when I first watched the video everyone was saying how this video was trash and that the video (someone actually commented this) “wasted 10 minutes off of everyone’s lives”. I found it absurd especially considering a) it was a genuine video, b) it said fail in the title and c) if you are that time-conscious, then you should get off youtube. Thank you for listening to my rant.

  • The only reason that this was her “worst video ever” was because 2020 wanted a little fOreShAdOwInG

  • Why does this video have so many dislikes WTF

  • I still see no issue with this video. I love it!

  • I can’t tell if she has depression or if she just says this shit

  • I hate when people say no going back now like you can literally rinse it out right then and you can GO BACK.


  • We love you emma!

  • hehe weenie

  • Emma Chaimberlains new favorite word:Fucking🥰

  • I appreciate alott her hanging out with us


  • Hahah Emma said "I'm tired and it's winter" please someone get that

    • And that’s on Harry Styles!!

    • im tired and it's wintAh -h

  • Emma trying to convince herself that shes not having a mental breakdown 😂💗💗

  • love you emma!

  • listening to your “burnout” episode on your podcast right now. i love you em. you are so strong and amazing❤️

  • Don’t be stupid just test yourself for allergies or intolerance n stuff and your acne will be gone

  • 1:08 *me when my friend says that I have a big face*

  • comment section proves the point that positivity overthrows negativity :) call me cheesy i don’t care

  • You can do whatever you want cause you’re Emma Chamberlain! Love ya x

  • i’m a small ISchatsr watching this video for like the 36367272th time 🥺 i started ISchats because of you Emma!! thank you for being my idol & role model :)💓